November 6-8, 2026
National Western Complex
2026 Vendor Kit
Everything you need to "know before you show."
SCAM ALERT FOR VENDORS
As per our privacy policy, Marketplace Events is a permission-based email sender. We do not share, rent, or sell any email lists.
Santa's Elves are hard at work, check back often as we add new information constantly!
Use this handy Getting Ready Checklist to ensure you are set to go for the show! This coincides with all the information below and makes sure you do not miss anything.
Click on the subject title below to open and close each section!
Unless you speak with a MPE representative from a secure @mpeshows.com email address and from within our booking payment link, please do not facilitate any bookings with outside sources.
If you are concerned you are being scammed & would like to confirm legitimacy of the booking and transaction, please reach out to giannag@mpeshows.com to confirm before finalizing any paid bookings with the Denver Christmas Show.
There have been a number of spam emails offering our attendee lists - we will never sell an attendee list.
These are scams and the senders are unauthorized to use the Marketplace Events’ name. These scammers are attempting to receive monies from exhibiting companies without providing anything in return. These emails are not approved by Marketplace Events, and Marketplace Events would never ask for bank information or other sensitive information over email.
CLICK HERE for more information.
SHOW MANAGEMENT
The Denver Christmas show is produced and managed by:
Marketplace Events LLC
2000 Auburn Dr., Ste 200
Beachwood, OH 44122
702.893.0737
www.marketplaceevents.com
www.denverchristmasshow.com
SHOW OFFICE
Our show office will open on the first day of load in at 8 AM and will remain open through the end of the Show. When you arrive to move-in, please check in and pick up your vendor badges.
SHOW HOURS
Friday, November 6th 2026 9:00am – 7:00pm
Saturday, November 7th 2026 9:00am – 7:00pm
Sunday, November 8th, 2026 10:00am – 5:00pm
VENDOR ENTRANCES DURING SHOW HOURS
Vendors will enter through the main entrance of the show. Please make sure you have your vendor badge to allow access to the show.
SECURITY
Show Management provides security for the show floor during move-in, move-out, show hours and overnight. However, neither Show Management nor the National Western Center is responsible for lost, damaged or stolen articles. We encourage you to take all valuables with you when the show closes each evening. A tarp/sheet covering your booth after show hours goes a long way in securing your belongings.
Most thefts happen during move-in, move-out and within 30 minutes of show closing. Staff your booth accordingly and when the show does close, wait for the attendees to clear out.
Report anything of a suspicious nature to Show Management and/or Security.
BOOTH INCLUSIONS
Your booth reservation includes the following:
- Your reserved square footage!
- 8ft Tall Pipe & Drape back rail, 3ft Tall Pipe & Drape side rails
Your booth reservation DOES NOT include the following:
- Flooring
- Tables
- Chairs
- Electrical
You can supply your own flooring, tables, and chairs or rent from the show decorator but keep in mind flooring is REQUIRED!
FLOORING
Flooring is not included in the cost of your exhibit booth. It is required that all exhibit booths are carpeted or have some type of clean, professional-looking floor covering that covers 100% of the booth’s square footage. Carpeting, Astroturf, hardwood, tile, vinyl flooring etc., may be used. Do not drill holes, nail glue or affix flooring to the NWC flooring. Any damage to the NWC flooring will be repaired at the exhibitor's expense.
Here are a few great examples of approved flooring:
TABLE COVERINGS
It is required that all tables are properly skirted. Skirting must go from the edge of the table to the floor on all VISIBLE sides. All skirting must be pressed and neat. Use of plastic table cloths, sheets, shower curtains or any type of “makeshift” table cloths is not permitted. We strictly enforce this and will skirt all incorrectly skirted tables at the exhibitor’s expense. All inventory and personal items must be stored COMPLETELY OUT OF SIGHT. Your booth should look professional and inviting to the attendee.
HOLIDAY DECOR
You MUST have holiday decor within your booth - we understand not all products are holiday based but we do ask that all booths incorporate the spirit of the season for the guests shopping for their gifts and presents!
ELECTRICAL IN EXHIBITS
Standard Electrical Service can be ordered through Show Management – see Electrical Ordering above.
- No homemade Power Splitters for any reason.
- No Daisy Chaining of power cords, surge protectors, or outlet splitters.
- Ensure all electrical outlets have approved plug ends with grounds, and approved proper surge protectors.
- General Electrical Dos and Don'ts <--- Click here for examples of the above!
STRUCTURES IN EXHIBITS
If you plan on having or building a structure/canopy/pergola within your display, please contact Show Management for approval and please submit & obtain a Special Event Fire Permit from the city of Denver - follow this link FOR PROCESS & APPLICATION Denver Fire Dept - Special Event Permit Packet.
Please see below for overall standard requirements per the Fire Marshall:
- All Structures over 100sqft need to be reported to the fire marshall & may require a diagram to be submitted.
- All Structures over 100sqft that have roofs or tops that do not open or move are required to have a fire detector, and a fire extinguisher present during operations.
- No tents or tent canopies allowed within the event or booth display.
VEHICLES IN EXHIBITS
If you plan on having a vehicle in your booth as part of your display, please contact Show Management for approval and please submit & obtain a Special Event Fire Permit from the city of Denver - follow this link FOR PROCESS & APPLICATION Denver Fire Dept - Special Event Permit Packet.
Please see below for overall standard requirements per the Fire Marshall:
- There is to be no more than five (5) gallons of fuel or ¼ the capacity of the fuel tank, whichever is less.
- Fuel tanks used for storage of excess fuel must meet applicable Federal, State and Local fuel storage requirements.
- Fuel tanks are to be locked and all portable tanks removed. Locking the vehicle will be sufficient for cars in which the gas cap cover can only be detached from inside the vehicle.
- Ignition keys are to be removed and placed in a central location on-site.
- Vehicles, boats and similar exhibited products with more than a hundred square feet (100 sq. ft.) of roofed area are to have a smoke detector.
INTERESTED IN HAVING OPEN FLAME IN YOUR BOOTH?
Please look to the Denver Fire Dept - Special Event Permit Packets; the LVC will only approve gas drops or propane needs if a permit has been submitted for no later than (2) weeks prior to event. Please submit approved permit to giannag@mpeshows.com as soon as possible.
PRODUCT DISPLAY RULES
Only products agreed upon in the signed contract can be sold and displayed in your booth. Only one (1) product per 100 sq. ft. unless otherwise authorized by show management.
These are not allowed within your booth overall:
Balloons, Helium or Otherwise
Hay or Straw
Tents or Canopies
Signs over 8' feet, this is the height of the back drape provided within your booth space
Tear-drop flags, paper banners, hand written signs. All signs must be professionally made
Rotating, flashing, strobe or projection lights
No flag poles above 8' feet.
STAFFING YOUR BOOTH
All exhibitors are expected to be in their booths during all published show hours, as we do receive consumer complaints about un-manned displays. Our visitors pay an entrance fee and expect to be able to do business with our exhibitors at any time during show hours. If you are in violation of this rule, your company may not be permitted to exhibit with us in the future.
HAND OUTS & DEMONSTRATIONS
Exhibitors demonstrating products and/or distributing marketing materials, product samples or souvenirs are not permitted to do outside the confines of their rented exhibit area. Working in the aisle is strictly prohibited and will be enforced by show management. Handouts can not include any Food & Beverage based items outside of bite sized candy,
BOOTH HEIGHT GUIDELINES
Exhibitors are allowed to build their booth to the maximum height of 8 feet. This includes back wall and sidewalls.
If your display includes a sign attached to the back wall, you must get approval from show management and the following rules apply:
- TOTAL HEIGHT OF SIGN MUST NOT EXCEED 2 FEET FROM TOP OF DRAPE LINE
- Sign must be single sided, professionally finished on the back side and no PVC pipe allowed.
- No tent, canopies or pop-ups are permitted. If you are using side walls as part of your display they must be completely finished on BOTH sides.
- No exposed wires or frames must be visible to your neighbor.
- Unfinished sides will be covered at the exhibitor’s expense.
DENVER DISPOSABLE BAG FEE REGULATIONS
Per Denver’s Fee on Disposable Bags (Chapter 48, Article IX of the Denver Revised Municipal Code), retail stores shall impose, collect, and account for a fee of $0.10 on every disposable bag provided at checkout for the purpose of transporting goods. Retail stores are required to remit $0.06 of the fee collected on every disposable bag to the City and County of Denver on a quarterly basis.
Temporary vendors are considered stores within the ordinance.
For more information Click Here to be redirected to the City and County of Denver's website or email questions to bringyourownbag.finance@denvergov.org.
How to Complete the Bag Fee Remittance Form
FIRE REGULATIONS
No flammable products, open flames, or flammable display materials, etc. are permitted in the exposition hall by order of the Fire Department and the Facility Security Department. Enclosed structures over 300 sq. ft. must have a fire extinguisher and smoke detector. Enclosed structures of over 300 sq. ft. must install a sprinkler system inside the structure. No cartons, boxes, or crates may be stored behind booth curtains.
Pine straw/ hay is not allowed.
All material used in the construction and decoration of an exhibit must be flame retardant. This includes scenery, backdrops, drapes, table, and dust covers.
No hazardous material will be permitted in an exhibit.
No vehicles or other apparatus, which has a fuel tank, will be permitted as a display without written permission from show management.
THE FIRE MARSHALL OF THE STATE OF COLORADO RESERVES THE RIGHT TO MAKE ANY FINAL DECISION REGARDING THE ABOVE REQUIREMENTS
SALEOF MERCHANDISE REGULATIONS
All Vendors are reminded that to sell products "cash and carry" during the show, you must comply with all rules and regulations of Marketplace Events.
Vendors are responsible for obtaining any such permits as required. Only merchandise approved by the show may be sold.
Vendors must agree to issue refunds for any returned items No food or drinks may be sold without the approval of show management
MUSIC, PHOTOGRAPHS, MARKETING REGULATIONS
Use of microphones, audio equipment and musical instruments is permitted, however, sound levels must be kept at a volume that management deems reasonable. Violators will receive one warning.
Each vendor is responsible for obtaining all necessary licenses and permits to use music, photographs or other copyrighted material in vendor's booth or display. No vendor will be permitted to play, broadcast or have performed any music or use any other copyrighted material, such as photographs or other artistic works, without first presenting to Marketplace Events proof that the vendor has, or does not need, a license to use such music or copyrighted material. Marketplace Events reserves the right to remove from the exhibit all or any part of any booth or display which incorporates music, photographs, or other copyrighted material and for which the vendor fails to produce proof that the vendor holds all required licenses.
MOVE IN MAP W/SCHEDULE<----- CHECK BACK IN SEPTEMBER FOR 2026 MOVE IN MAP!
LVC - Drive In & Dock Overview <----- CLICK FOR A DOWNLOADABLE PDF!
YOUR MOVE IN DAY IS BASED ON YOUR BOOTH LOCATION INTO A COLOR CODED GROUP, check the move in map to see what day and time you are able to move in.
You WILL NOT be permitted to move in early or drive into the venue outside of your designated day and time. No exceptions.
DRIVE IN MOVE IN HOURS:
Tuesday, November 3:
- tbd
Wednesday, November 4:
- tbd
Thursday, November 5:
- tbd
Move-in must be completed by 8AM on Friday, November 6TH 2026.
You are able to continue setting up & able to hand carry/hand cart items to your booth space any time after your drive in time!
EXAMPLE: If you are schedule to drive in on Tuesday, you can return Wednesday & Thursday to keep setting up/building and transport items in by carrying or carting items.
MOVE-OUT HOURS:
Sunday, November 8th: 5:00 pm - 9:00 pm
- Driving in to the building will be held off until carpet has been removed; when breaking down, keep items off the aisle carpet to ensure the decorator is able to pull this up quicker to allow cars in! This can take up to two-three hours dependent on this factor.
- You are able to hand carry, hand cart items out beginning right at 5:00pm -NO BREAKING DOWN EARLY!
Monday, November 9th: 8:00 am - 12:00 pm
- Driving in will be allowed during this time.
Your booth reservation includes the following:
- Your reserved square footage!
- 8ft Tall Pipe & Drape back rail, 3ft Tall Pipe & Drape side rails.
Your booth reservation DOES NOT include the following:
- Flooring (keep in mind flooring is REQUIRED!)
- Tables
- Chairs
- Electrical
You can supply your own flooring, tables, and chairs or you can rent from the show decorator!
These folks will have these items set & ready for you once you load in! No hassle or fuss - and after the show, simply leave the rented items there!
An advanced purchase discount is offered and will ensure availability of all needed items.
As an exhibitor, you will automatically receive an email introduction email from GEMS with a username and temporary password beginning (4) months from event date. After you've logged on you will be able to order services.
Should you have any questions or need to have the introduction email resent, please contact Jill Zinkus by phone at 214.388.5722 ext.1 or Jill@gemsevents.com.
IMPORTANT ORDERING DATES TO KEEP IN MIND:
- Pre-Order Discount Deadline
- TBD
- Final Order Deadline
- TBD
- Direct Shipment Receiving begins:
- TBD
- Last Day for Direct Shipments
- TBD
- TBD
- Deadline for Outbound Carriers to Check-In
- TBD
Order your electrical & water services via packet & form by following the link HERE ---->
CES Information & Order Packet
Once the Form has been filled out or if you have questions about ordering, please send to ces@nationalwesterncenter.com
These items will also be available for ordering on site at the show for an increased rate.
When ordering water you are required to provide your own hose on site
Exhibitor Internet is a mandatory charge required with your booth space and will available for all devices needed at the show.
Login information will be provided on show site as you check in at the Show Desk.
If you have any questions please contact Gianna Grisolia at Giannag@mpeshows.com.
POV Parking is facilitated by the National Western Center and their on site team.
Once Exhibitors unload in the back of the LVC for load in, they will need to come back to National Western Drive then come towards the water tower to enter the vendor parking area. They have the plaza blocked off, as they don't want anyone driving on it.
For Event Days, you will park in the same lot by turning off of National Western Drive, they are offering a discounted multi‑day prepay package for vendors, detailed below:
Days | Regular Cost | Vendor Pre‑Pay Bundle |
|---|---|---|
3 Days | $50 | $35 |
How To Pay In Advance For Parking:
Purchase Here (Link Coming Closer to Show!) & Use Promo Code: DHS2026 to discount the pricing to the pre-designated cost above.
This code will no longer work after Thursday evening, so make sure to buy in advance so you do not have to pay premium on site.
Trailer Parking If you are interested in parking your empty trailer at the venue after loading in, please reach out to giannag@mpeshows.com to purchase a trailer pass. All trailers must be EMPTY to be within the venue, and any trailers without a pass will be towed. These will be parked in a designated space once checked in onsite.
Beginning on the Friday the show opens, all exhibitors will need a badge to enter the show. Your badge will be good for all weekend to get you in and out of the show.
Badges should be picked up at the show office desk during move in to be passed out to your team working the booth. If a team member is unable to receive one before the show, they can pick up at the show office desk as they enter the event through the main entrance.
Badge quantities are based off of booth size:
- Booths smaller than 400 sq. ft. are allotted 5 badges.
- Booths 400 sq. ft. and larger are allotted 10 badges.
Sampling Guidelines from SSA Group/North Western Center - SSA Group - Complex Event Sampling Policy[99]
A few things to be aware of:
- No Beverages can be sold on site - this includes water.
- No alcoholic beverage sampling may occur on site.
- No Food can be Cooked on site without prior approval - contact Gianna for advisement.
- No Food & Beverage can be used as Give Aways - this includes branded water, ready to eat products etc. The only allowable F&B give away is bite sized candies.
- If your product is a pre-packaged food like Cookies or Cakes, you will be subject to review and potential additional fee from the SSA Group / North Western Center if found to be selling for immediate consumption. These entities will be walking the event floor to review products before opening.
- If you'd like to give samples of the pre-packaged food products, please follow the above guidelines, ensure you have the correct permits with the health department and understand you will be subject to on site review by SSA Group / North Western Complex.
- Sample Size: Sampling must be no more than 2 ounces for foods and 4 ounces for beverages.
- No concession related food or beverage can be plated or served for onsite consumption without approval from SSA Group.
- Every specialty food product must be pre-packaged and prepared for home consumption.
Sales Tax Information
Vendors are required to obtain a Special Events Sales Tax license prior to the event using the “Sales Tax Special Event Application” form DR 0589.
Click Here - Special Event Sales Tax Application
Click Here - Special Event Sales Tax Website & Information
For questions on the State tax, call (303) 866.5643 or DOR_SpecialEvents@state.co.us
Attention Specialty Food Vendors – Everyone must possess a Special Event License even though some of you do not collect taxes. Vendors with foods available for immediate consumption (such as cookies, popcorn, bakery items etc.) will need to collect a sales tax to submit when filing your return. Vendors selling prepackaged products such as jams, dips, butters, or any other foods intended for home consumption will not collect a sales tax – NOTE you will still file a return to indicate how much you sold but marked as “not taxable” or “0” taxes collected.
Our vendor listings are for your guests and customers who are planning their trip to the show ahead, to see who will be there and what they will be selling. This is an important resource for our guests and an important resource to help YOU let your customers know where to find you and the amazing deals you will have!
Your basic listing will be uploaded to the website when you book your booth. Within 24 hours you will receive an automated email to enhance your listing. This link can be used multiple times and you can make updates and changes to your listing until ONE day after the show commences.
If you have any questions regarding the online exhibitor listing or do not receive the link, please reach out to giannag@mpeshows.com or your sales rep for assistance.
Need help with your listing? Read the FAQS.
Click Here for the Social Media Marketing Kit
Share your show pics or your holiday décor and celebrations with us.
Make sure to follow us on social media: 
Hashtags: #DenverChristmasShow
In efforts to protect potential joint customers from fraudulent events and scammers, we request that you do not create your own Facebook Event. This helps us manage ticket sales for the event, and ensures that our team are available to support both exhibitors and potential attendees with any questions, comments, or concerns that they have. Please feel free to reach out to your show manager or show marketing manager with your companies’ Facebook page and we can add you as a co-host to the official event.
Click Here to go to our Facebook Event.
Check out our Features page for some cool activations and features we have coming to the event: CLICK HERE!
Check out our Performers for some of the amazing celeb & local speakers we will be having: CLICK HERE!
Make sure to follow us on social media to get everything in one place!: FACEBOOK | INSTAGRAM
Entertainment & Workshop Inquiry Form
4850 National Western Dr.
Denver, CO 80216
https://nationalwesterncenter.com/event-spaces/lvc-livestock-center/
All shipments must go through the show decorator, GEMS.
Please contact them for pricing on handling shipments: Jill Zinkus by phone at 214.388.5722 ext.1 or Jill@gemsevents.com.
All shipments must be prepaid and should be clearly marked with your company name, booth number, and building name.
Special arrangements may be made with GEMS on items that need special care.
Show management is not responsible for your packages; please do not send packages if you have not coordinated with GEMS. The Alamodome will not store packages on your behalf.
Do not have your packages arrive prior to the Monday before the show opens. GEMS will not be onsite to handle your package before that time.
Final payment for exhibit spaces must be paid in full by October 15th or your booth space may be resold.
Show management reserves the right to refuse entry to any exhibitor whose account has an outstanding balance.
Badges and complementary tickets will not be available until the account has been paid in full.
If you have signed and authorized Marketplace Events to automatically charge your card on your original contract, please make sure funds are available in the proper time frame.
If you have any questions regarding payment processes, please contact your show team.
Any contracts that are outstanding after the show cycle is completed will automatically be sent to collections and the Vendor will still be responsible to pay off the booth space and will not be allowed to exhibit in any future shows with Marketplace Events.
MPE Exhibit/Product Acceptability Standards For 2025 (USA)
Marketplace Events (MPE) wants to make clear its position on what content will not be permitted on its exhibit floors in all its US consumer home and holiday shows effective January 1, 2024. MPE shows are welcoming environments built solely to encourage face-to-face commerce. Creating respectful, safe marketplaces where our attendees and exhibitors can come together to learn, shop, compare pricing and do business together is our highest priority.
MPE’s acceptability standards do not permit political candidates, parties or other groups promoting issues or ballot initiatives to participate as exhibitors. In addition, the display or sale of any products or services that are political/partisan in nature or that can be interpreted to promote, incite, or glorify hatred, violence, racial, sexual, or religious intolerance are prohibited. MPE’s judgment in applying these standards will be final.
MPE maintains these policies to ensure a welcoming environment for all attendees and exhibitors.
Show Management is insured against public liability and property damage claims arising out of the conduct of the show. This insurance does not cover vendors’ property, which is placed on display at the vendor’s risk. Every reasonable precaution will be taken to protect vendors’ properties, but Show Management assumes no responsibility for any losses due to fire, theft, robbery, damage, accident, or other causes. Please refer to items #4 and 5 on your vendor contract/application or contact Show Management if you have questions.
Ensure you are adequately insured.
The Insurance clause is #5 on the Terms and Conditions page of all booth space contracts. You may use any insurance company for insurance but it must meet the following requirements:
- Comprehensive General Liability and All Risk Property insurance
- Coverage must be from the start of move in to the end of move out
- Coverage of at least $1,000,000 for each separate occurrence
- Name Marketplace Events LLC (2000 Auburn Dr. Suite 200, Beachwood, OH 44122) and the venue (National Western Complex at 4655 N Humbolt St., Denver, CO 80216) as additional insured
- Provide a copy of the certificate of insurance (COI) to MPE if requested
Here is a resource to reach out to for insurance:
Vendors can apply using this link: Insurance Application - Butine
A few things to be aware of:
- Vendors will have to pick the show from a drop-down list that includes shows other than just those run by MPE.
- Marketplace Events is not selling this insurance and doesn’t profit from it in any way. This is simply a resource for those vendors who don’t already have the required insurance coverage per their contracts.
Hotel
Travelling in from out of town or just want to stay closer for a few days of fun? Our hotel partner is linked below for our negotiated rate to make vending at the event even easier & cheaper!
$144.00 A Night
Renaissance Denver Hotel & Conference Center | 3801 Quebec Street 80207
T 303-399-7500
RV PARKS DENVER
Dakota Ridge RV Park (15-20 minutes west of downtown)
17800 West Colfax Ave., Golden, CO 80401
303.279.1625
Chief Hosa Lodge & Campground (25-30 minutes west of downtown)
27661 Genesee Drive, Golden, CO, 80401.
303.526.1324
Denver Meadows RV Park (15-20 minutes east of downtown)
2075 Potomac St. Aurora, CO 80011 **this is bare bones campground, informal washroom & laundry**
303.364.9483
Prospect RV Park (15-20 minutes northwest of downtown)
11600 West 44th Ave. Wheat Ridge, CO 80033
303.424.4414
Barr Lake RV Park (15-20 minutes northeast of downtown)
17180 East 136th Ave. Brighton, CO 80601
303.659.6180 or 800.655.9234
Flying Saucer RV Park (15-20 minutes southwest of downtown)
2500 West Hampden Englewood, CO 80110
303.789.1707
Dena Sablan, Sales Manager
DenaS@mpeshows.com
(719) 507-4208
Gianna Grisolia, Operations Manager
GiannaG@mpeshows.com
(801) 456-7486
Lupe Merino, Show Manager
LupeM@mpeshows.com
(801) 456-7487